... By cultivating a cash cow ... By cultivating a cash cow
Dear Mr Sample

Granted. We may not be dealing with the best economic conditions out there. But if you send the right message to the right people, you can still milk the market - and increase your profits.
And we can help you with this quest. With direct access to a select database of high net-
worth individuals...
highly successful men and women including some of the country’s top
earners and consumers.
Fortune magazine’s sought-after subscribers are exceptionally financially literate
entrepreneurs and prosperous business leaders.
In addition, they:
earn an average income of R1 950 000 per annum
travel extensively on business - 94% travel overseas frequently
are predominantly male professionals
need goods and services that can help them optimise their busy lives
have holiday homes, luxury cars and expensive hobbies and spend far more than the average
consumer
are willing to pay for products that add value to their luxurious lifestyles
are known to contribute generously to charitable organisations.
How target does it So if you want to target a select group of powerful elite who are largely unaffected by the ailing economy, this subscription list is ideal for you. They’re also proven to be exceptionally mail responsive, especially if they believe in your product or service.

Our clients, in publishing, finance, charity, automotive industries and many other industries, have mailed to Fortune subscribers time and again to repeat their success – and enjoy the profits. Why don’t you?
This list is meticulously updated every month, consistently achieving a PAMMS rating of at least
97% – ensuring you don’t waste money on undeliverables.
Active Subscribers Subscribers who have lapsed in the past 12 months
To gain direct access and rent this exclusive list call Catherine van Rensburg or Lezil Saunders on 021 526 3240. Quotes are free.
Selections are available by province, postal code and/or gender. Free counts available within
24 hours. The list is available within 24 hours of your mail pack being approved.

Remember, your mailing can be a cash cow if you mail directly to Fortune’s highly successful
subscription list.

Kind regards,

Catherine van Rensburg
Account Manager
B&L Direct Marketing Services CC

Catherine@bldirect.co.za
Lezil@bldirect.co.za


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